Welcome to our brand partnership platform, where we unite the essence of western and Chinese cultures to elevate Chinese brands in global markets.
We understand the importance of cultural values and are dedicated to helping our clients navigate the complexities of the international marketplace as their trusted partners.
Our simple 3 step process…
We believe that elevating your brand is essential for success in today’s competitive marketplace. That’s why we’ve developed a simple 3-step process that can help you define your brand
OUR SERVICES
Discover our comprehensive range of services, including brand strategy, visual identity, digital marketing, public relations, market expansion, affiliate marketing, ambassador marketing, and AI-driven brand innovations.
Each of our services is tailored to the unique needs of Chinese brands entering western markets, ensuring a seamless transition and long-lasting success. We are not limited to these services and are always open to exploring new solutions to meet our clients’ specific needs.
Brand Strategy
We help you define your brand’s unique value proposition and market position, evaluate your competitors, and understand your target audience to create a successful brand strategy.
Visual Identity
Our team crafts a distinctive and memorable logo, creates a consistent visual language for your brand, and designs product packaging that attracts and engages consumers.
Contact us with your idea
DIGITAL MARKETING
We develop and maintain your brand’s presence on social platforms, create engaging content, optimize your website for search engines, and implement paid advertising campaigns.
Our email and SMS marketing strategies involve personalized messaging, automated processes, and audience segmentation to strengthen customer relationships and drive revenue growth.
ABOUT US
Our brand partners platform was founded by a team of experts who deeply understand both western and Chinese cultures. With a passion for building successful brands, we specialize in helping Chinese brands improve their image in the eyes of western customers while introducing cutting-edge marketing and AI tools to the Chinese market.
We value cultural sensitivity and place a strong emphasis on respect, trust, and mutual understanding.
Our MISION
Our goal is to support both emerging and established Chinese brands in achieving long-term growth and success in western markets by leveraging our innovative approaches, deep cultural understanding, and expertise in both cultures.
We are committed to delivering exceptional results by utilizing the latest marketing tools and techniques that resonate with western audiences while preserving the core values and essence of our clients’ Chinese roots.
Our TEAM
Led by our founder Greg, a westerner with deep knowledge of marketing and appreciation for Chinese culture, our multicultural team is dedicated to building strong relationships with our clients and providing innovative solutions.
Our team members have extensive experience in e-commerce, marketing, and staying up-to-date with industry trends and tools. We prioritize trust, loyalty, and hard work, reflecting the importance of 信任 (xinren) in Chinese culture.